Privacy policy
Privacy Policy
This Privacy Policy explains how The Dog Therapist (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit thedogtherapist.co.uk (the “Website”), book training services, purchase products, or otherwise communicate with us (collectively referred to as the “Services”).
For the purposes of this policy, “you” means any person who visits our Website, contacts us, or uses our Services.
Please read this Privacy Policy carefully to understand how your personal information is handled.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business practices, legal requirements, or operational needs.
When updates are made, we will:
• Update the “Last updated” date at the top of this page.
• Publish the revised version on our Website.
We recommend reviewing this policy periodically.
Personal Information We Collect
The personal information we collect depends on how you interact with our Website and Services.
Information You Provide Directly
You may provide personal information when you:
• Book dog training sessions
• Purchase products
• Contact us through forms, email, or phone
• Create an account (if applicable)
This may include:
• Name
• Email address
• Telephone number
• Billing and delivery address
• Payment confirmation details
• Account login information (if accounts are enabled)
• Information you provide in messages or enquiries
Providing certain information may be necessary for us to deliver services to you.
Information Collected Automatically
When you visit our Website, we may automatically collect certain technical information about how you use it, including:
• IP address
• Browser type and device information
• Website pages viewed
• Time and date of visits
• Interaction with website content
This information is collected using technologies such as cookies, pixels, and analytics tools.
Information From Third Parties
We may also receive information from trusted third-party providers who help operate our business, including:
• Website hosting and ecommerce providers (e.g. Shopify)
• Payment processors handling card or bank transactions
• Analytics providers measuring website performance
• Marketing platforms used for communications
These providers only process your data in accordance with their own privacy policies and applicable data protection laws.
How We Use Your Personal Information
We use your personal information to operate and improve our services, including:
Providing Services
To:
• Process bookings and orders
• Deliver dog training services or products
• Manage customer accounts
• Process payments
• Send booking confirmations or service updates
Customer Support
To:
• Respond to enquiries
• Provide assistance with bookings or purchases
Marketing and Communications
With your consent where required, we may send:
• Training updates
• News about services or events
• Promotional emails
You may unsubscribe at any time using the link provided in marketing emails.
Security and Fraud Prevention
To:
• Detect fraudulent activity
• Protect our website and customers
• Maintain system security
Improving Our Services
We may analyse website usage to improve user experience and the quality of our services.
Our lawful bases for processing personal data under UK GDPR include:
• Contractual necessity (to provide services you request)
• Legitimate business interests
• Legal obligations
• Your consent where applicable
Cookies
Our Website uses cookies and similar technologies to improve functionality and analyse usage.
Cookies help us to:
• Remember user preferences
• Understand website performance
• Improve the user experience
Some cookies may be placed by third-party services such as analytics or ecommerce providers.
You can control cookies through your browser settings. However, disabling cookies may affect some website functionality.
How We Share Personal Information
We do not sell your personal information.
However, we may share information with trusted service providers where necessary to operate our business, including:
• Payment processors
• Website hosting providers
• IT and system support providers
• Analytics providers
• Marketing platforms
These providers only process your data to perform services on our behalf and are required to protect your information.
We may also disclose personal information:
• To comply with legal obligations
• To enforce our terms and policies
• To protect our rights, customers, or business
• In connection with a business sale, merger, or restructuring
Third-Party Websites
Our Website may contain links to third-party websites or services.
We are not responsible for the privacy practices of external websites and encourage you to review their privacy policies before providing personal information.
Children’s Data
Our services are not intended for children under 16.
We do not knowingly collect personal information from children. If we become aware that such information has been provided, we will delete it promptly.
Parents or guardians who believe a child has provided personal information should contact us.
Data Security and Retention
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, or misuse.
However, no online system can be guaranteed completely secure.
We retain personal information only for as long as necessary to:
• Provide our services
• Maintain business records
• Comply with legal or tax obligations
• Resolve disputes
Your Data Protection Rights
Under UK data protection law, you may have the right to:
• Access the personal data we hold about you
• Correct inaccurate information
• Request deletion of your data
• Restrict or object to certain processing
• Request data portability
• Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us using the details below.
We may ask for identification to verify requests.
Complaints
If you have concerns about how we handle your personal information, please contact us first so we can try to resolve the issue.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK data protection authority.
International Data Transfers
Some of our service providers may process data outside the United Kingdom or European Economic Area.
Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or equivalent legal mechanisms.
Contact Us
If you have questions about this Privacy Policy or your personal information, please contact us:
The Dog Therapist Limited
Unit 22
Tern Valley Business Park
Market Drayton
TF9 3AG
United Kingdom
For the purposes of UK data protection law, The Dog Therapist is the data controller of your personal information.

